Video content has really taken off in the past few years, mainly because of the demand for video content from both businesses and customers. However, keep in mind that there are so many types of Tampa video production that you can be using for your business.

Two of the very basic forms of video that you can choose include animated video and live video. Each one has its place in a video production, so how do you know which one is best suited for yours? Read on to learn more about a comparison between an animated and a live Tampa video production here.

Animated video

Before anything else, what is an animated video? An animated video is simply a video that has all of its elements conveyed in an animated manner. Sometimes they’re cartoonish and fun, and sometimes they’ll have a more realistic form of animation. Either way, animated videos do have their place, even for the purpose of marketing a business, despite its more “fun” aesthetic.

Animated videos are recommended for use when you’re trying to create an explainer video or a tutorial because it is capable of conveying difficult information easily to audiences. This can help you train employees, provide in-depth explanations about your industry, and demonstrate products as needed without overwhelming your audience.

Live video

On the other hand, live videos that make use of actors and people have their place as well. It is highly recommended that you use live videos to showcase your company and your employees.

This can be used in company culture videos, recruitment videos, and as a part of your online marketing strategy to show potential customers and clients that your company can be trusted by your audience. Live videos are a way to show people a closer look at your company, which helps build trust in your company and its employees.

Now that you know the differences between an animated and a live Tampa video production, it is entirely up to you to decide which one is the right fit for your company’s needs. However, if you still have difficulty trying to determine which type of video to use for your video, then you should consult with a professional video production team to help decide what kind of video to use and how you can maximize the use of this for your online marketing needs.

For any and all of your video production needs, feel free to reach out and contact BrightSky Tampa Video Production! We have a team of video professionals ready to help you accomplish your marketing goals with the video medium.